Starting a new wholesale business is always difficult but it is more when there is a lack of experience. There are some steps that a new businessman needs to follow, but the most important one is how to attract more consumers or retailers. Sometimes we forget to create some relevant statistics that can help us to discover what the best sellers are and they are a really useful tool. We cannot forget it. For these reasons, the aim of this article is to help you win money giving you 10 helpful tips:
- Encourage retailers to continue buying
How can you do to maintain your clientele? It is really simple. You have to offer more products and create logical sets. Some useful offers are: if you buy 100 you will save 20$ or buying 100 you get 150. These types of offers make people create a link with the business. It is also useful to give your customers saving coupons in order to make them come back. Some companies are trying this method and it is successful. It moves your merchandise faster and it is easy to continue selling. Your retailers will really appreciate your gesture what means you will receive more orders!
- Supply excellent customer service
Firstly, let your customers know more about you and your wholesale business. They are always interested in their distributors and the wholesale products. Use a professional tone when speaking and treat them with cordiality. They should believe you understand them, their problems or insecurities. And remember: The customer is always right!
- Offer more discounts to your most faithful retailers
Those ones that buy the hugest quantities deserve the best service and the most incredible discounts. Moreover, you can also offer related products so as to develop cross-selling. So many retailers will end up shopping more than the thought when they started the purchase.
- Provide an ordering, delivery and billing without interruptions
The process should be really fast because if not, your customers will be disappointed. They don’t want to wait, it is obvious. For this reason, what you can do it to automate your order management and the distribution method. Be sure your sales are going to increase, raising your seller position to the top.
- Optimize your procedure
When a business man is dealing with you they expect of you the best service. For this reason, you should be really coordinated in order to show your customers how important are for you their orders.
- Create visual campaigns
Try to use an eye-catching logo and attractive colours. You should hire some professional designers in order to make your wholesale business more winning. You can also send e-mails to retailers in order to show your products, your service and your discounts.
- Initial coupons
Even if you have a long list of customers, it is always important to continue catching new ones. To do that you can offer special coupons for new customers to use in their first purchase. As it is said before, you can send retailers the coupons personally to their e-mail in order to catch their attention. If they use the coupon, make sure they are happy with the service and you can add a surprise inside the order.
- Give an extra gift to retailers biggest purchases
There is nothing more exciting that receiving a present and this is what your customers want. They will continue buying in your store if you give them an extra surprise or a gift for their biggest purchases.
- Include deadlines in your discounts
This method will make your merchandise moving faster and you will receive more orders.
- Propose extra incentives to your retailers
Ask them to promote your business and to copy your website in different networks such as facebook or twitter. If they do it you can send your customers extra savings or more discounts.
If you follow these tips you will be an outstanding B2B wholesale distributor.